ittn.ie + TheTravelDirectory.ieApr 15 2017 · Web
Client ittn.ie/ The Travel Directory.ie
The Irish Travel Trade News has been circulating in print for over 50 years. In response to requests for daily online news updates Hensman Design developed a complete digital strategy for ittn.ie to include a new website and an online marketing campaign. This was launched in July 2011 and it proved to be hugely successful. Due to massive growth and interest in the website we relaunched in 2016 with an exciting new look and expanded functionality.
This is probably our most successful website to date with ittn.ie receiving large amount of visitors each year. (over 190,000 annually). Media includes the ITTN.ie website, bi weekly e-bulletins and dedicated client eNews delivered to over 5000 subscribers. ittn.ie is the most widely read travel trade news website in Ireland.
Ittn continues to evolve in response to readers and advertisers feedback. In 2019 we redesigned the logo and the brand and gave the network a bright colourful new identity. The Irish Travel Trade News is now Ireland’s Travel Trade Network.
The Travel Directory is the latest online offering from the Irish Travel Trade News. It was relaunched in January 2017 and now includes over 1,300 listings in 25 supplier categories. Irish travel industry personnel, holidaymakers and business travellers have access to a world of travel information with just one click. Hensman Design maintain and update both websites and their advertisements using the very latest ad server software, providing tracking and click through analytics for each advert and news item.
Ireland’s Travel Trade Network Awards
The prestigious Ireland’s Travel Trade Network Awards are held each November to recognise and reward excellence within the Irish Travel Industry. Hensman Design provide all design and print requirements as well as the development of the online voting form.
In the world of travel and tourism good graphic design is essential for the marketing of all print and web items. I have used Hensman Design for all of the above and always receive the high production values that go to make Ireland’s Travel Trade Network the leading publisher for the Irish travel trade.